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Display Isn’t Dying — It’s Just Getting Started
ADOTAS – For years now, we’ve been hearing that “display is dying.” Way back in 1965, recent Medal of Freedom honoree Bob Dylan wrote, “He not busy being born is busy dying.” Online display advertising...
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Legolas, GfK Team to Offer Real-Time Campaign Measurement & Optimization
NEW YORK (October 11, 2012) – Legolas Media has partnered with GfK Digital Market Intelligence (formerly Dimestore) to add survey-based brand research to every ad campaign bought through the Legolas...
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Industry Leaders Offer Predictions for 2013 (Part 5)
1 2 3 4 5 6 7 8 9 10 James Walker, CEO, Inadco “After years of spending a majority of their Display marketing budgets on generating demand, brand advertisers will start allocating an increasing...
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